@font-face { font-family: "Inter Web"; src: url("assets/fonts/Inter-Regular.woff") format("woff"); font-weight: 400; font-style: normal; font-display: swap; }
@font-face { font-family: "Inter Web"; src: url("assets/fonts/Inter-Medium.woff") format("woff"); font-weight: 500; font-style: normal; font-display: swap; }
@font-face { font-family: "Inter Web"; src: url("assets/fonts/Inter-SemiBold.woff") format("woff"); font-weight: 600; font-style: normal; font-display: swap; }
@font-face { font-family: "Inter Web"; src: url("assets/fonts/Inter-Bold.woff") format("woff"); font-weight: 700; font-style: normal; font-display: swap; }
@font-face { font-family: "Inter Display Web"; src: url("assets/fonts/InterDisplay-Bold.woff") format("woff"); font-weight: 700; font-style: normal; font-display: swap; }
@font-face { font-family: "Inter Display Web"; src: url("assets/fonts/InterDisplay-ExtraBold.woff") format("woff"); font-weight: 800; font-style: normal; font-display: swap; }

:root {
  --navy: #13243a;
  --ink: #16202e;
  --slate: #566170;
  --sky: #eef2f7;
  --rule: #d8dee7;
  --coral: #e4572e;
  --coral-dark: #c4421d;
  --coral-soft: #fdeee8;
  --link: #1a4fd6;
  --green: #2f7d5b;
  --display: "Inter Display Web", "Inter Web", system-ui, sans-serif;
  --body: "Inter Web", system-ui, -apple-system, "Segoe UI", sans-serif;
}

*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } *, *::before, *::after { animation: none !important; transition: none !important; } }
body { margin: 0; font-family: var(--body); font-size: 1.0625rem; line-height: 1.6; color: var(--ink); background: #fff; }
img { max-width: 100%; height: auto; display: block; }
a { color: var(--link); }
h1, h2, h3 { font-family: var(--display); color: var(--navy); margin: 0; line-height: 1.1; letter-spacing: -0.015em; }
h2 { font-size: clamp(1.75rem, 3.6vw, 2.5rem); font-weight: 700; }
h3 { font-size: 1.2rem; font-weight: 700; }
p { margin: 0 0 1em; }

.wrap { width: min(1120px, 100% - 32px); margin-inline: auto; }
.narrow { width: min(720px, 100% - 32px); }
.skip { position: absolute; left: -999px; top: 8px; background: var(--navy); color: #fff; padding: 8px 14px; z-index: 10; }
.skip:focus { left: 8px; }
:focus-visible { outline: 3px solid var(--coral); outline-offset: 3px; border-radius: 4px; }

/* buttons */
.btn { white-space: nowrap;
  display: inline-block; font-family: var(--body); font-weight: 700; font-size: 1.05rem;
  background: var(--coral); color: #fff; text-decoration: none;
  padding: 0.9em 1.5em; border-radius: 999px; border: 0; cursor: pointer;
  transition: background-color .15s ease, transform .15s ease;
}
.btn:hover { background: var(--coral-dark); }
.btn:active { transform: translateY(1px); }
.btn-small { font-size: 0.92rem; padding: 0.55em 1.1em; }
.btn-light { background: #fff; color: var(--navy); }
.btn-light:hover { background: var(--coral-soft); }

/* header */
.site-header { background: var(--sky); }
.header-inner { display: flex; align-items: center; justify-content: space-between; gap: 16px; padding: 18px 0; }
.wordmark { display: inline-flex; align-items: center; gap: 10px; font-family: var(--display); font-weight: 800; font-size: 1.1rem; color: var(--navy); text-decoration: none; }
.wm-badge { width: 30px; height: 30px; border-radius: 8px; background: var(--coral); color: #fff; display: grid; place-items: center; font-size: 1rem; }
.site-header nav { display: flex; align-items: center; gap: 24px; }
.site-header nav a:not(.btn) { color: var(--navy); text-decoration: none; font-weight: 600; font-size: 0.95rem; }
.site-header nav a:not(.btn):hover { text-decoration: underline; }

/* hero */
.hero { background: var(--sky); padding: 48px 0 88px; }
.hero-grid { display: grid; grid-template-columns: 1.05fr 1fr; gap: 56px; align-items: center; }
.hero h1 { font-size: clamp(2.5rem, 5.6vw, 4.4rem); font-weight: 800; letter-spacing: -0.03em; line-height: 1.02; }
.lede { font-size: 1.2rem; color: var(--slate); margin: 24px 0 32px; max-width: 34em; }
.buy-row { display: flex; flex-wrap: wrap; align-items: center; gap: 12px 20px; }
.buy-note { margin: 0; font-size: 0.92rem; color: var(--slate); }

/* SERP demo, the signature element */
.serp-demo { position: relative; }
.serp-form { display: grid; grid-template-columns: 1fr 1fr; gap: 6px 12px; margin-bottom: 14px; }
.serp-form label { font-size: 0.8rem; font-weight: 600; color: var(--slate); grid-row: 1; }
.serp-form input {
  grid-row: 2; width: 100%; font: inherit; font-size: 0.95rem; padding: 10px 12px;
  border: 1.5px solid var(--rule); border-radius: 10px; background: #fff; color: var(--ink);
}
.serp-form input:focus { border-color: var(--navy); outline: none; box-shadow: 0 0 0 3px rgba(19,36,58,.15); }
.serp { background: #fff; border-radius: 18px; padding: 22px; box-shadow: 0 24px 60px -20px rgba(19,36,58,.35), 0 0 0 1px var(--rule); }
.serp-bar { display: flex; align-items: center; gap: 10px; border: 1.5px solid var(--rule); border-radius: 999px; padding: 10px 16px; color: #3c4350; font-size: 0.95rem; overflow: hidden; white-space: nowrap; text-overflow: ellipsis; }
.serp-bar svg { flex: none; color: #8a93a0; }
.serp-results { list-style: none; margin: 18px 0 0; padding: 0; counter-reset: r; }
.serp-results li { position: relative; padding: 12px 12px 12px 46px; border-radius: 12px; counter-increment: r; display: grid; gap: 2px; }
.serp-results li::before { content: counter(r); position: absolute; left: 14px; top: 12px; font-family: var(--display); font-weight: 800; font-size: 1.3rem; color: #c3cad4; }
.serp-results li + li { opacity: .62; }
.serp-results .url { font-size: 0.8rem; color: #4d5562; overflow-wrap: anywhere; }
.serp-results .title { font-size: 1.08rem; color: var(--link); font-weight: 500; line-height: 1.3; overflow-wrap: anywhere; }
.serp-results .snip { font-size: 0.88rem; color: #4d5562; line-height: 1.45; }
.serp-results li.you { background: var(--coral-soft); box-shadow: inset 0 0 0 1.5px rgba(228,87,46,.35); }
.serp-results li.you::before { color: var(--coral); }
.serp-results li.you.rise { animation: rise .7s cubic-bezier(.2,.8,.2,1); }
@keyframes rise { from { transform: translateY(150%); opacity: .3; } to { transform: none; opacity: 1; } }
.serp-caption { margin: 14px 0 0; font-size: 0.9rem; color: var(--slate); }

/* problem band */
.band { padding: 96px 0 40px; }
.band h2 { margin-bottom: 20px; }
.band p { font-size: 1.15rem; color: var(--slate); }

/* inside */
.inside { padding: 56px 0 72px; }
.section-head { display: flex; flex-wrap: wrap; align-items: baseline; justify-content: space-between; gap: 8px 24px; border-bottom: 3px solid var(--navy); padding-bottom: 16px; margin-bottom: 8px; }
.section-head p { margin: 0; color: var(--slate); }
.chapters { list-style: none; padding: 0; margin: 0; display: grid; grid-template-columns: 1fr 1fr; column-gap: 56px; counter-reset: ch; }
.chapters li { counter-increment: ch; display: grid; grid-template-columns: 52px 1fr; padding: 22px 0; border-bottom: 1px solid var(--rule); }
.chapters li::before { content: counter(ch); grid-row: span 2; font-family: var(--display); font-weight: 800; font-size: 1.9rem; line-height: 1; color: var(--coral); }
.chapters h3 { margin-bottom: 6px; }
.chapters p { margin: 0; color: var(--slate); font-size: 0.98rem; }
.extras { margin-top: 28px; font-weight: 600; color: var(--navy); }

/* preview */
.preview { background: var(--sky); padding: 72px 0 80px; }
.pages { display: grid; grid-template-columns: repeat(3, 1fr); gap: 28px; margin-top: 36px; }
.pages figure { margin: 0; }
.pages img { border-radius: 6px; box-shadow: 0 18px 40px -18px rgba(19,36,58,.45), 0 0 0 1px var(--rule); background: #fff; }
.pages figcaption { margin-top: 12px; font-size: 0.92rem; color: var(--slate); }

/* fit */
.fit { padding: 88px 0; }
.fit-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 56px; }
.fit h2 { font-size: clamp(1.5rem, 2.6vw, 1.9rem); margin-bottom: 20px; }
.ticks, .crosses { list-style: none; padding: 0; margin: 0; }
.ticks li, .crosses li { position: relative; padding: 10px 0 10px 36px; border-bottom: 1px solid var(--rule); }
.ticks li::before, .crosses li::before { position: absolute; left: 0; top: 10px; width: 24px; height: 24px; border-radius: 50%; display: grid; place-items: center; font-size: 0.85rem; font-weight: 700; }
.ticks li::before { content: "✓"; background: #e6f3ec; color: var(--green); }
.crosses li::before { content: "✕"; background: var(--coral-soft); color: var(--coral-dark); }

/* author */
.author { padding: 0 0 88px; }
.author-inner { display: grid; grid-template-columns: 96px 1fr; gap: 28px; align-items: start; border-top: 1px solid var(--rule); padding-top: 48px; }
.author-photo { width: 96px; height: 96px; border-radius: 50%; background: var(--navy); color: #fff; display: grid; place-items: center; font-family: var(--display); font-weight: 800; font-size: 1.6rem; }
.author h2 { font-size: 1.5rem; margin-bottom: 12px; }
.author p { color: var(--slate); }

/* faq */
.faq { padding: 0 0 96px; }
.faq h2 { margin-bottom: 20px; }
.faq details { border-bottom: 1px solid var(--rule); }
.faq details:first-of-type { border-top: 1px solid var(--rule); }
.faq summary { cursor: pointer; list-style: none; padding: 18px 40px 18px 0; position: relative; font-weight: 600; font-size: 1.08rem; color: var(--navy); }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; position: absolute; right: 6px; top: 12px; font-size: 1.6rem; font-weight: 400; color: var(--coral); transition: transform .2s ease; }
.faq details[open] summary::after { transform: rotate(45deg); }
.faq details p { color: var(--slate); padding-right: 40px; }

/* final */
.final { background: var(--navy); color: #fff; padding: 80px 0; overflow: hidden; }
.final-inner { display: grid; grid-template-columns: 260px 1fr; gap: 64px; align-items: center; }
.final img { border-radius: 6px; box-shadow: 0 30px 60px -20px rgba(0,0,0,.6), 0 0 0 1px rgba(255,255,255,.18); transform: rotate(-3deg); }
.final h2 { color: #fff; font-size: clamp(2rem, 4.4vw, 3.2rem); font-weight: 800; letter-spacing: -0.025em; margin-bottom: 16px; }
.final p { color: #c9d2de; max-width: 32em; }
.price { font-family: var(--display); font-size: 3rem; font-weight: 800; color: #fff !important; margin: 24px 0 20px; line-height: 1; }
.price span:not(.amount) { display: block; font-family: var(--body); font-size: 0.88rem; font-weight: 400; color: #9fb0c4; margin-top: 8px; }
.secure { font-size: 0.88rem; margin-top: 14px; }

/* footer */
.site-footer { padding: 28px 0; font-size: 0.92rem; color: var(--slate); }
.footer-inner { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 12px 24px; }
.footer-inner p { margin: 0; }
.footer-inner nav { display: flex; gap: 20px; }
.footer-inner a { color: var(--slate); }

/* legal pages */
.legal { padding: 56px 0 96px; }
.legal h1 { font-size: clamp(2rem, 4vw, 2.8rem); font-weight: 800; margin-bottom: 8px; }
.legal h2 { font-size: 1.35rem; margin: 36px 0 10px; }
.legal .updated { color: var(--slate); margin-bottom: 28px; }
.legal .note { background: var(--coral-soft); border-left: 4px solid var(--coral); padding: 14px 18px; border-radius: 6px; font-size: 0.95rem; }

/* responsive */
@media (max-width: 900px) {
  .hero-grid, .fit-grid, .chapters { grid-template-columns: 1fr; }
  .hero { padding-bottom: 64px; }
  .hero-grid { gap: 40px; }
  .final-inner { grid-template-columns: 1fr; gap: 40px; }
  .final img { width: 200px; }
}
@media (max-width: 600px) {
  .site-header nav a:not(.btn) { display: none; }
  .wordmark { font-size: 1rem; }
  .serp-form { grid-template-columns: 1fr; }
  .serp-form label, .serp-form input { grid-row: auto; }
  .serp { padding: 16px; }
  .pages { grid-template-columns: 1fr; max-width: 360px; }
  .author-inner { grid-template-columns: 1fr; }
  .band { padding-top: 64px; }
}

.consent { font-size: 0.82rem; color: #9fb0c4 !important; margin-top: 10px; max-width: 34em; }
.consent a { color: #c9d2de; }
.consent-hero { color: var(--slate) !important; flex-basis: 100%; margin: 0; }
.consent-hero a { color: var(--slate); }
